Archive for the Writing's on the Wall Category

Should you hire an External Sales Firm to handle your Business?

Posted in Writing's on the Wall on March 7, 2017 by Sunil Anand

osheader2I have come across this question raised by an associate that I know of – who has just started off a business; and joined the ranks of the ever flourishing Startup ecosystem.

This is a very valid query – especially for all the startups out there. The questions that pop-up are:

1) Do I need a Sales Team?
2) When should I Hire a Sales team?
3) Can I manage a Sales team?
4) If I hire an internal team – what if they don’t deliver?
5) Should I hire an internal Sales team? or Outsource the whole shindig?

Well, let’s approach these questions objectively..

Do I need a Sales Team?

This is the question all startup businesses need to ask themselves. Well, the answer is YOU DO! Even though there are various online channels to generate sales & leads – a Sales Team is definitely a need; be it a Product or a Service. Every Business Needs Sales and that’s about it.

When should I Hire a Sales team?

To put it simply –

If you are a Product company – you will need the sales team as soon as the product is ready. Of course, tie-ups, marketing efforts, etc., should be done much earlier at the prototype or the MVP stage.

If you are a Services company – you need a sales team right from the beginning.

Can I manage a Sales team?

Simple, if you or someone from your team is from a Sales background – only then can you manage a Sales Team. Else, hire someone who can manage the team or just outsource it.

If I hire an internal sales team – what if they don’t deliver?

This question is like a hanging sword – before you realize you would have burnt cash on a non-performing Sales Team. Most new Sales Teams don’t deliver immediately – and with out the right management its all gonna go south.

Should I hire an internal Sales team? or Outsource the whole shindig?

And, the answer(s) to the question is –
> You Hire an Internal Sales Team if you are confident, have sales experience and can manage the team
> You hire an External Sales Firm to handle your business, in case you cannot afford hiring a team fulltime.

Outsourcing your Sales to an external firm is always a better choice – as it saves your time, money & most importantly ensures business is running!

I SEE…

Posted in Writing's on the Wall on August 1, 2014 by Sunil Anand

I See You

I see….

Us
Them..
Dead people?
A lonely person..
someone on the highway..
a corner
a cart..
the sky
flowers
hands
a bird…
the road
everything
nothing
someone singing
chains
dreams
signs
a child
wilderness
the night
the dawn
love!
people
the cross
broken glass
life.

I see..

YOU!

3 Years and.. say about 4 Months…

Posted in Writing's on the Wall on June 13, 2014 by Sunil Anand

ImageHeck..!

Hear I am, after a sweet goddamn 3 + years there abouts… and pray what made me to write, u say? MUSIC is all.. its midnitght and the wind is a blowing nice n cold.. just laid my daughter (yes, its been 3 years \m/) to sleep..

the minds been racing for almost close to a year now..! now that am a father, with a lovely beautiful, angel of a daughter; and yes an equally heavenly wife 🙂

thinking what to write.. but, no, what? yeah, right..

this what happens after a gap too long.. but one things definite – Music is, was, and will always be an inspiration for me (next to probably books)

Am sleepy, but banging on equally sleepy, doom laden, head banging, sweet symphonic piece by “Green Carnation” the songs just about an hour long if you aske me (or if you want to know)…

Well.. gotta hit the sack now.. I definitely am planning to write more and make it a habit, say like once in a week.. well, atleast once in a month kinda visit to my blog, and write about things that mattered, matter, and will matter..

Till then.. stay alive!!

Full Moon!!!

Posted in Writing's on the Wall on February 17, 2011 by Sunil Anand


I guess I was in Love all along, just that I didn’t realize it!

The first time i saw her, I was in LOVE with her hair and as time passed I started loving her eyes, her smile, her talk and her touch too (though it was just a hand shake)
Then we started “chatting”, more like testing the waters, coz I never was keen on a relationship.. then she okayed a date, which I thought she wouldn’t 😛
..and the dates were on, i held her hand one day (took quite an effort though :D) then it went on.. pretty much a regular happening..

Then I told her that I missed her (which i really meant s she was outta town!) and the time I told her that I love her was the result of me being myself – late, careless, insensitive, etc., am trying to change myself ,to some extent n keep her happy, with great difficulty (believe me, its difficult)

I always thought of writing about US, but cud never, coz i cud never.. now that I am writing, thats definitely a change (though small)..

well…

One Day I realized that She too Loves me! (god (n she) knows why)
Sometimes you don’t realize, but you are in love! and I do love her and am happy that I realized it..!

P.S. Hope she like this, when she reads it…

P.P.S. To be n will be continued 🙂

Past……Present……n Future….

Posted in Writing's on the Wall on December 30, 2010 by Sunil Anand


200 odd Days!!! (or is it even?) Man, that’s the no: of days since I last wrote here…. Well, well, well, I have thought several times to write something, but was caught in the wheel of life.. (that’s kinda inspired by the “Wheel of Time” series that am currently reading- HARDCORE READ I SAY!!!!)

Nothing “much” changed in the last few months.. started off with an office set-up, running for money, more of running for stability yeah yeah..! so, was pushed by few close ppl to write something, actually 2.. one the guy who is behind me blogging at all and two the gal on whom I gotta write here someday…

Hmm… so wat to write about eh? Music has been a very good companion all this while… btw am right now checkin out some pretty cool doom $h!+ “Reverend Bizarre” first time I heard of them was like atleast 5 years back… well now am actually listening to them… all these metallers i see are pretty much inspired by books, that too the epic ones like Lord of the Rings primarily and even The Dark Tower Series… am sure someone will catch on to Wheel of Time, if not yet..

Btfw… even now I don’t have time to write this, the next line will be tomorrow…I guess!! (26th Nov, 2010)

Today’s 30th Dec, 2010 – A month and odd days, that’s when I got this free time to continue, if I may call it that… that too amidst a lil rush!

Time is something that runs & slips away, and more at it, when u try to catch up with it.. u get so stuck with setting up things, catching up with time, trying to make money, managing relationships, etc., etc., that you end up in a rut.. and become a frigging slave to the system… losing freedom.. and you don’t even realize it… was kinda listening to a song by Linkin Park- “Wrethches & Kings” its got an excerpt that goes –

“There’s a time when the operation of the machine becomes so odious—makes you so sick at heart—that you can’t take part. You can’t even passively take part. And you’ve got to put your bodies upon the gears and upon the wheels, upon the levers, upon all the apparatus and you’ve got to make it stop. And you’ve got to indicate to the people who run it, to the people who own it that unless you’re free, the machine will be prevented from working at all.” – Pretty much heavy duty free speech eh..?

Well, I gotta keep it short coz I gotta jump to office… the thing is that I think am at a point of time where lotta things are happening, and I guess the future holds something big.. probably success, a lil financial stability & marriage for sure 😉 2011 here I come…

Till next time.. god knows when that’s gonna be…!

Life is Beautiful!

Posted in Writing's on the Wall on March 30, 2010 by Sunil Anand


Now it’s been one heck of a long break since I penned any thoughts! Well, was pretty stuck up with life, running, walking (literally), and catching up with things, still at it, *phew!! One fine day(s) you realize that TIME (reminds me of Anthrax’s – Persistence of Time :D) has gone behind you – missing out on all the good things like .. you know.., etc., etc.,

Man, is life good, heck yeah it is… all the $#!t that happens is all part of it… things keep happening, guess we should not let those bog us down! The other day I was catching up with some of my very old friends (we been through some pretty interesting stuff I should say) and we realized that we have come a long way—some 13 years or so.. talking of the good old days (now we ARE F#@$in old :P), of all the fights, deaths, breakups, marriages, craziness, and what not.. most of us did end up surviving successfully hahahahaha.. bloody nice!

One thing I kind of realized over the time is that, all bad things come to an end (as against “all good things come to an end”) well may be a little late.  But they do come to end, and the good stuff are forever..! good stuff like your dreams, aspirations, hope, confidence, soul, creativity, mind (even if you go crazy :D), imagination, etc., they just stay with you and no one can take them away except ourselves! The so called “bad” stuff are no match, they come and go! May be pain is an exception, screw it 🙂

Otherwise, life is going on ppl, been reading quite some books, catching up some old music (Cynic, Voivod to name a couple) doing some IT consulting stuff (on the verge of something exciting there), full fledged push for DogmaTone Records and yeah as usual partying (that’s something that bloody never gives up on me even if I do)

Enjoy!!!!!!!

Plain & Simple

Posted in Writing's on the Wall on January 16, 2010 by Sunil Anand

We sometimes forget how plain and simple things are, and end up just complicating them. Well, there are several reasons behind that- primarily being our own “self”, the ego, beliefs, the people around, experiences, etc., etc., and we end up just complicating things further n further. Not able to fathom that we are conspiring against ourselves.

Life is just so passé that everyone thinks that it is their own and everyday something new is cropping, whereas the irony is that we just ride along about the paths already trodden and which are so barren that anything new is just not acceptable. Forget acceptable it’s just plain dead.

And sometimes, things change (that’s what we think) and we are screwed headlong and end up trying to balance n to come in terms with these changes. That’s too pathetically funny and hilarious to say the least. See the way I am writing this $h!t, titled “Plain & Simple” in such a complicated manner- just shows how many nails are there in the proverbial, damned, left-to-rot coffin.

We can just go about living life the way it’s supposed to be lived. Yeah! goin with the flow believing in what we do, the decisions we make, without any regrets, forgiving n forgetting, enjoying, being happy & sometimes losing ourselves. Nothing bad in that eh? You are anyways goin to die in the end and most probably end up in hell for all you know or whoever the hell (irony!irony!everywhere) decides that.